Platform strategy now spans four business models at once: OTT, SVOD, AVOD, and FAST. This category covers recommendation engines, content discovery, CTV app experience, player SDKs, and the subscriber engagement data that tells you whether a feature actually worked.
Amazon has rolled out a redesigned interface across its global Fire TV device footprint and rebranded its smart television line as Amazon Ember. The update introduces deeper integration of the Alexa+ generative AI assistant for content discovery and navigation, while impacting the layout of ad-supported home screen surfaces.
The UK Department for Culture, Media and Sport has published a Green Paper proposing a managed transition from Digital Terrestrial Television to an IP-delivered model by either 2034 or 2044. The move signals a shift towards open standards and device interoperability, tasking industry groups like the DTG with developing a technical roadmap and implementation framework.
CANAL+ has expanded its strategic partnership with Amazon across 10 European markets to deepen the integration of its app and improve content discovery on Fire TV devices. The collaboration includes increased visibility for CANAL+ services and a new consumer promotion in France to drive subscriber engagement via Amazon's hardware footprint.
Accedo has announced Accedo Compose, an AI-driven experience orchestration software tool developed in partnership with Merapar. Powered by AWS SageMaker and Amazon Bedrock, the platform uses modular AI agents to dynamically optimize viewer touchpoints, monetization, and churn mitigation. The product will be showcased at IBC 2025 ahead of its launch next year.
Accedo has launched its Quality as a Managed Service offering to help Tier 1 and Tier 2 video providers outsource Quality Assurance testing and OEM app certification. The service provides specialized automated and manual end-to-end testing to improve QoE and reduce operational costs.
Accedo has launched a new Managed Services Monetization offering designed to assist video providers in optimizing and diversifying their revenue streams. The framework's initial package utilizes analytics software from partner Looper Insights to optimize app and content placement across the connected TV ecosystem. Additional packages targeting other aspects of commercial and monetization strategy are planned for future rollouts.
Accedo has published a research report analyzing the energy consumption variations of streaming applications across different devices. The study highlights that Smart TVs with energy-saving mode enabled are more power-efficient than console or set-top-box configurations, and that UI features like autoplay significantly increase overall energy consumption.
Streaming solutions provider Accedo, Qualcomm Technologies, and sports broadcast specialist HBS have launched the XR Sports Alliance. The strategic initiative aims to build an end-to-end technology and monetization framework to accelerate the commercial deployment of immersive XR sports viewing experiences.
Global video solutions provider Accedo has partnered with Brazilian broadcaster SBT to design, develop, and launch its new AVOD and FAST streaming service, +SBT. Released in August 2024 across mobile, web, and connected TV devices, the white-labeled multi-screen service surpassed one million downloads immediately post-launch.
Accedo has partnered with observability platform New Relic to launch a managed data insights and monitoring solution for OTT video providers. The service offers real-time monitoring of host resources, client latency, API response times, and video performance metrics. The offering is tech-stack agnostic and designed to help video providers troubleshoot issues before they affect end-user QoS.
Accedo has partnered with Magnifi by VideoVerse to integrate automated, AI-driven sports highlights directly into its Android TV framework, Accedo Launcher. The partnership enables custom operator-tier launcher clients to deliver cost-effective, real-time short-form video highlights to subscribers.
Accedo has integrated a new tool called Design Studio into its Accedo One SaaS platform, allowing streaming operators to customize OTT app layouts in real time without code. The company plans to preview the no-code configuration capability at the NAB Show in April 2025.
Accedo has integrated its Accedo One marketplace with hoopla Digital's BingePass, enabling OTT video service providers to easily connect with US library card holders without custom technical setup. Hallmark Movies Now is the first service to leverage this marketplace integration, scaling its audience reach across hoopla's network of nearly 10 million users.
Accedo has announced the addition of hybrid business model support to its Accedo One SaaS platform, allowing video service providers to support both subscription and advertising tiers within a single service. The feature will be integrated with marketplace partners including Cleeng, FreeWheel, InPlayer, Aptitude, and SpringServe. Commercially available in early 2023, the update aims to simplify complex monetization strategies for media companies of all sizes.
Accedo has expanded its Accedo One cloud platform marketplace by integrating multiple Digital Rights Management (DRM) options, natively supporting Brightcove, Verimatrix, and Vualto. Additional integrations with Irdeto and CastLabs are planned on the product roadmap to help video operators secure high-value streaming content.
Accedo has launched a dedicated OTT Video Managed Services offering designed to operate and optimize end-to-end video streaming platforms. The service aims to reduce operational complexity by taking ownership of technology stacks, process management, and multi-vendor coordination.
Accedo has launched a specialized XR consultancy service to assist video service providers, broadcasters, and rights holders in developing and deploying immersive, spatial computing video experiences. The offering will leverage Accedo's 400-person Professional Services team and its Xtend solution framework to accelerate time-to-market and lower development costs.
Accedo has launched Healthcheck, a new consultancy solution designed to assess the performance and user experience of OTT streaming services. The offering evaluates over 100 metrics spanning usability, performance, and content discovery to provide actionable insights for reducing subscriber churn. A free introductory version of the tool is also available to streaming providers.
Video technology provider Accedo supported UK broadcaster ITV in the launch of its hybrid AVOD/SVOD streaming service, ITVX. Accedo deployed its client-side application frameworks to develop the service across multiple smart TV and console platforms, replacing the legacy ITV Hub with a modernized architecture.
Accedo has been selected by ACUNMEDYA to manage, operate, and enhance its Turkish OTT service Exxen, which reaches over 500,000 global subscribers. Accedo is delivering an end-to-end solution that includes technical stack partners, metadata migration, application development across multiple platforms, and direct operational monitoring using its Accedo Insights observability service.
Accedo has announced a new collaboration with Amazon Web Services (AWS), Brightcove, and New Relic to support its OTT Managed Service. These companies have completed a vetting process to join Accedo's Managed Service Partner Hub, establishing them as preferred partners for end-to-end client engagements.
Accedo and Qualcomm Technologies have partnered to develop an end-to-end XR solution designed for Pay TV operators and media companies. The offering features an Accedo software stack and XR launcher built on Qualcomm's Snapdragon Spaces developer platform and custom Snapdragon-powered XR Hub hardware. The joint solution aims to enable multi-user AR streaming experiences and split-rendering for next-generation sports and entertainment viewing.
Accedo, Brightcove, and JUMP Data Driven Video have successfully partnered to launch one of Iraq's first SVOD offerings for Al Sharqiya Group's streaming service, 1001. The integration combines Accedo's front-end applications, Brightcove's OVP streaming architecture, and JUMP's personalization tools to offer ad-free premium content alongside existing AVOD tiers.
Accedo and Ateme have partnered to integrate Ateme's 5G Media Streaming solution with Accedo Xtend on AWS Wavelength. The collaboration aims to enable immersive XR interfaces, interactive statistics, and social experiences for in-stadium live sports venues over 5G networks.
Accedo and Deutsche Telekom have showcased an interactive, immersive XR sports streaming application for Deutsche Telekom's MagentaSport service. The solution leverages the Accedo Xtend platform alongside technology from Ateme and HISPlayer to provide interactive features like live statistics, multi-camera feeds, and 3D sponsored experiences.
Accedo, Amagi, and ThinkAnalytics have partnered to deliver a joint, personalized linear experience for FAST services. The solution integrates ThinkAnalytics' recommendation engine with Amagi's playout and EPG customization and Accedo's design platform to deliver tailored streams that counter viewer choice fatigue.
Accedo has expanded its New Relic-powered observability service to incorporate AI-driven consumer engagement metrics and sustainability tracking. The update integrates analytics from discoverability specialist Jump to predict churn, and Humans Not Robots' HNR to ZERO platform to help operators manage Scope 3 carbon reporting.
Deutsche Telekom partnered with streaming software provider Accedo to launch a spatial computing version of its MagentaTV service. Utilizing the Accedo Xtend framework, the deployment layers directly onto the operator's existing Android TV and OTT backend infrastructure without requiring a backend rebuild. The immersive application is initially targeted at XREAL AURA glasses and prepared for future Android XR devices.
Accedo, HBS, and Qualcomm have launched the XR Sports Alliance to accelerate the technical development, standardization, and commercialization of extended reality (XR) sports streaming. The consortium aims to standardize immersive video formats and distribution methods, as well as create unified XR advertising and monetization frameworks.
The 2026 StreamTV Show highlighted an industry shift toward a fragmented 'Feudal Media' landscape, where TV OS providers act as the new gatekeepers. Key discussions focused on the strategic battle between open and closed operating systems, the technical challenges of developing for non-Android platforms like Roku, and the urgent need for new video monetization models beyond traditional 30-second spots.
Surging AI power demands are projected to stall more than 30% of data center expansions by 2026 due to electrical grid constraints. Infrastructure operators are adapting by moving toward on-site power generation, liquid cooling, and distributed edge computing architectures to mitigate energy bottlenecks.
CANAL+ and Samsung have expanded their strategic partnership to pre-install the DStv Stream application on Samsung Smart TVs across 18 English and Portuguese-speaking African markets. The deal represents one of the first major distribution initiatives following the integration of CANAL+ and MultiChoice Group. It aims to streamline consumer access to premium entertainment and live sports directly from the television home screen.
World Boxing has launched its direct-to-consumer subscription streaming service, World Boxing TV, powered by Joymo's video streaming and fan engagement technology. The platform will deliver live events, highlights, and on-demand content globally while enabling the sports governing body to retain fan data and manage distribution independently of legacy broadcasters.
European TVOS provider Titan OS has partnered with global semiconductor supplier MediaTek to integrate its FAST offering, Titan Channels, across the MediaTek TV Platform. Under the agreement, Titan Channels will be natively embedded on third-party devices powered by MediaTek SoCs, aiming to add up to 2 million active devices per year.
Omnicom Media Group has updated its cross-platform clean room capabilities to enable advertisers to measure and compare ad frequency, reach, and performance across multiple CTV platforms and linear TV. Built on Acxiom's identity infrastructure within Snowflake, the solution integrates VideoAmp's ACR data and Acxiom's Creative ID to help brands prevent ad overexposure and accurately attribute business outcomes.
The article details a major transitional phase in ad tech and connected TV (CTV) leading into Cannes Lions 2026, highlighted by Fox Corporation's agreement to acquire Roku for 22 billion dollars. It traces a massive structural push toward automated, agentic programmatic bidding and CTV measurement, alongside significant distribution partnerships like Netflix hosting live broadcasts from French network TF1.
AetherEngine has launched a media player engine for Apple platforms designed to simplify custom UI integration for developers. The engine handles complex streaming video processes, including HW/SW decoding, Dolby Atmos, HDR10+, Dolby Vision, and AV1 fallback via dav1d, while automating layer swapping under the hood.
Spotify has rebranded and updated its hosting suite to 'Spotify for Creators,' shifting focus toward platform-native video, interactive engagement, and integrated monetization. The platform outlines strict technical ingest requirements for video, recommending H.264/H.265 video up to 4K resolution at 35 Mbps CBR, alongside tools for native clips and discoverability.
The second day of the StreamTV Show 2026 highlighted industry-wide shifts toward flexible packaging and ad monetization, including Sling TV's daily pass launch and successful genre bundling by DIRECTV and Charter. Panels also addressed technical challenges in FAST channel ad-fill strategies using data and AI, alongside delivery synchronization issues for live sports streaming in commercial venues.
AKTA Chief Evangelist Matt Smith discussed the company's live streaming infrastructure strategy for high-scale events like the World Cup. The technical approach leverages containerized microservices, agentic AI at the edge to manage stream quality, and commoditized off-the-shelf hardware to significantly reduce delivery costs. Smith also noted that while Media Over QUIC (MoQ) shows promise, standard HLS remains the reliable backbone for massive live-concurrency events.
Xperi subsidiary TiVo has expanded its integrated FAST platform, TiVo Channels, across the US and regional European markets. The expansion introduces content from over 20 new partners including All3Media, Banijay Rights, Sony One, and DAZN, delivering the channels directly into the TiVo OS ecosystem.
Uplynk has expanded its cloud integration by launching support for Oracle Cloud Infrastructure (OCI), enabling a hybrid orchestration model for live, linear, and VOD workflows. The partnership allows media operators to distribute encoding, storage, and playout processes between on-premises systems and OCI, utilizing Uplynk's SmartPlay for personalized manifest generation. The combined solution focuses on helping broadcasters modernize their pipelines incrementally without undergoing major workflow rebuilds.
Amazon Web Services has introduced new high-resolution 20-second metrics for Amazon ECS service auto-scaling, reducing scale-out trigger times by 76% (from 363 seconds to 86 seconds). This optimization allows streaming infrastructure workloads hosted on ECS to respond much faster to sudden viewer demand spikes while minimizing the necessity of costly preemptive capacity padding.
Netflix has officially launched its integration with French broadcaster TF1 in France, delivering TF1+ live channels and on-demand programming directly within the Netflix app. The integration leverages TF1's APIs to keep programming and advertising control with the broadcaster while utilizing Netflix's recommendation engine and UI features.
French broadcaster TF1 is integrating its TF1+ streaming service directly into Netflix's platform in France, making live channels and on-demand content accessible within the Netflix app. Rather than a content licensing deal, Netflix is carrying the TF1+ service natively, integrating its search, favorites, and recommendation engines while retaining TF1's ad-supported feeds across all Netflix subscription tiers.
LiveKit has released Turn Detector v1, a voice AI model that uses combined acoustic and semantic processing to predict speaker end-of-turn events directly from audio streams. Designed to optimize conversational flow for streaming agents, the model reduces false cut-offs to 9.9% within a 300 ms latency budget and is accompanied by an open-source benchmark suite called eot-bench.
Spanish regional broadcaster CARTV has announced the roadmap for its new streaming platform, Aragón Play, which enters beta on June 24. Developed by technology consultant hiberus, the platform integrates streaming distribution software from Mediastream and the Xalok CMS framework, with rollouts of HbbTV, multi-profile personalization, and AI tools planned through 2027.
Uplynk has partnered with TAG Video Systems to integrate real-time monitoring and visualization capabilities directly into its StreamOps platform. This collaboration aims to provide operators of large-scale streaming deployments with improved visibility, faster issue detection, and rapid diagnosis.
Wowza has released Wowza Streaming Engine version 4.11.0, featuring a modernized WebRTC stack that includes support for WHIP and WHEP protocols, configurable STUN/TURN servers, and HEVC/VP9. The update also updates underlying web components like Tomcat, Jetty, and Log4j to address security vulnerabilities while resolving various memory and transcoding bugs.
Wowza has released Wowza Streaming Engine 4.11, featuring a rebuilt WebRTC stack that aligns with current W3C and IETF specifications. The update introduces native support for WHIP and WHEP protocols to simplify standards-based ingest and playback, alongside full ICE connectivity validation and configurable STUN/TURN server steering for cloud-native workflows.
