UKTV is expanding its FAST channel portfolio to 12 channels by launching eight new offerings featuring BBC content on LG Channels and Freely. The initiative is part of the broadcaster's strategy to increase streaming reach and advertising revenue through dedicated FAST destinations.
This expansion demonstrates how broadcasters are shifting from broad catch-up services to hyper-focused, single-IP channels to maximize the value of deep library content. By placing these assets on LG Channels and Freely, UKTV is prioritizing reach on connected TV interfaces where discovery is increasingly driven by curated linear grids rather than app-based search. This move aligns with a broader industry trend where legacy media companies use FAST as a low-friction funnel for ad revenue without cannibalizing their primary pay-TV or SVOD offerings. Watch for UKTV to announce further hardware integrations as they seek to match the distribution footprint of global FAST competitors.
The broadcaster is also navigating a wider digital-first pivot as it seeks to optimize its content distribution strategy across both traditional and streaming environments.
UKTV is expanding its FAST portfolio to 12 channels by launching eight new destinations on LG Channels and Freely by the end of 2026. By leveraging popular BBC library content like Top Gear and EastEnders, the broadcaster aims to capture incremental advertising revenue and increase reach on connected TV interfaces.
UKTV is launching eight new FAST channels, bringing its total portfolio to 12.
The new channels will be available on LG Channels and Freely.
The channels will feature popular BBC content, including dedicated feeds for Top Gear, Antiques Roadshow, and Holby City.
The eight new channels are scheduled to launch on LG Channels and Freely before the end of 2026.
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