Prime Video Brazil makes true crime its top content priority
Julia Priolli, head of creative for Amazon MGM Studios in Brazil, revealed that true crime, including documentary, series, and film formats, is Prime Video's top content priority in the Brazilian market. This focus also extends to homegrown reality formats. The announcement was made at the RIO2C event.
Key Takeaways
- Julia Priolli said true crime is Prime Video’s top content priority in Brazil.
- The priority spans documentary, series, and film formats.
- Amazon MGM Studios’ Brazil strategy also includes homegrown reality formats.
- Priolli made the comment at the RIO2C event.
Why It Matters
Prime Video is signaling a clear Brazilian content focus: true crime is now the top priority, and that remit covers documentary, series, and film formats. The company is pairing that with homegrown reality formats, which points to a local programming strategy rather than a broad global template. The key signal to watch is whether Amazon MGM Studios Brazil expands these priorities into announced projects, especially after Julia Priolli’s remarks at RIO2C.
Read full article at c21media.net
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