DIRECTV and DAZN have signed a multi-year distribution agreement to provide local NBA telecasts for five teams to DIRECTV subscribers and commercial venues. The deal allows DIRECTV customers to access team-specific content on the DAZN platform using their existing credentials.
This partnership stabilizes local sports access for DIRECTV subscribers following a period of significant volatility in the regional sports network (RSN) landscape. By integrating DAZN’s team media rights, DIRECTV reinforces its position as a primary aggregator for live sports, a critical moat against cord-cutting. The deal also highlights a growing trend of hybrid distribution where traditional pay-TV providers use third-party digital platforms to fulfill local broadcast obligations. For the broader ecosystem, this suggests that fragmented sports rights are increasingly being consolidated through strategic sub-licensing rather than direct-to-consumer exclusivity. Watch for whether this model expands to the remaining NHL and MLB territories where DIRECTV currently lacks coverage.
DIRECTV and DAZN have entered a multi-year distribution agreement to provide local NBA game broadcasts for the Cavaliers, Pacers, Grizzlies, Timberwolves, and Spurs. This partnership allows DIRECTV subscribers to access these games across satellite, streaming, and U-verse platforms, helping stabilize local sports access amid ongoing volatility in the regional sports network landscape.
The agreement covers local broadcasts for the Cleveland Cavaliers, Indiana Pacers, Memphis Grizzlies, Minnesota Timberwolves, and San Antonio Spurs.
The deal covers DIRECTV satellite, streaming, and U-verse platforms, as well as commercial venues like sports bars and restaurants through DIRECTV FOR BUSINESS.
Yes, qualifying DIRECTV customers receive authenticated access to the DAZN app at no additional cost as part of the multi-year arrangement.
Subscribers to Choice or U200 packages and higher receive access to live pregame, postgame, and in-game coverage for the five teams.
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