Amazon has launched a new five-service streaming bundle on Prime Video US, aggregating AMC+, BritBox, MGM+, PBS Masterpiece, and Starz for $29.99 per month. The offering represents a strategic move toward super-aggregation within the Prime Video Channels ecosystem, providing a 39% discount compared to individual subscriptions.
This launch reinforces Amazon's position as a primary aggregator in a fragmented market, leveraging its existing billing infrastructure to reduce churn for mid-tier streamers. By bundling diverse niches—from British drama on BritBox to the Power universe on Starz—Amazon is creating a high-value tier that competes directly with traditional cable packages and larger streamers like Netflix. For the participating networks, the 39% discount is a calculated trade-off to gain access to Amazon's massive U.S. subscriber base and lower customer acquisition costs. Watch for whether Amazon expands this model to include live sports or additional third-party ad-supported tiers to further consolidate household streaming spend.
Amazon continues to innovate on its platform, recently deploying Prime Video lip-sync technology to improve the viewing experience for international content.
Amazon has launched a new $29.99 monthly bundle on Prime Video in the U.S., aggregating AMC+, BritBox, MGM+, PBS Masterpiece, and Starz. This super-aggregation strategy offers subscribers a 39% discount compared to standalone pricing, helping Amazon reduce churn while providing participating networks access to a massive, centralized subscriber base.
The bundle includes five streaming services: AMC+, BritBox, MGM+, PBS Masterpiece, and Starz.
The bundle is priced at $29.99 per month for U.S. customers.
Subscribers save nearly 39% compared to the cost of purchasing all five services individually.
Ryan Pirozzi serves as the Head of Prime Video Channels US.
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