Walmart's new Onn 4K sticks challenge premium streaming devices
Walmart has launched new Onn 4K streaming devices for 2026, including a streaming stick and a Pro model, both featuring Google TV, AV1 decoding, and Wi-Fi 6. These budget-friendly devices also offer Dolby Vision, Dolby Atmos, and in the Pro model, an Ethernet port and USB port. The article compares these new offerings to other streaming devices like the Xiaomi TV Box S third generation and the Google TV Streamer 4K, highlighting features and target users for each.
Key Takeaways
- Walmart's Onn 4K streaming stick (2026) offers Google TV, Dolby Vision/Atmos, AV1, Wi-Fi 6 for $40.
- The Onn 4K streaming Pro adds faster performance, more storage, Ethernet, and USB connectivity for $58.
- Xiaomi's TV Box S third generation features Wi-Fi 6, 32GB storage, and HDMI 2.1, priced at $70-$80.
- Google TV Streamer 4K at $99 includes 32GB storage, Matter integration, and gigabit Ethernet.
- Buzz TV G series, at $149, targets enthusiasts with powerful hardware, extensive storage, and advanced media playback features.
Why It Matters
The introduction of Walmart's Onn 4K devices signals increasing pressure on premium streaming hardware manufacturers. By offering advanced features like AV1 decoding, Wi-Fi 6, and Google TV at significantly lower price points, these devices could capture a larger share of the mass market. This move forces competitors to innovate or reduce costs, potentially accelerating feature adoption into budget segments. Monitor subscriber data for shifts in primary device usage, particularly among ad-supported tier viewers who may gravitate towards more affordable hardware options.
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