ESPN brings ‘The Last Dance’ to April 19 lineup
ESPN is set to air 'The Last Dance' documentary, chronicling the 1997-98 Chicago Bulls' NBA championship run, starting April 19. The series will detail the team's season and quest for the championship.
Key Takeaways
- ESPN is airing The Last Dance beginning April 19.
- The series chronicles the 1997-98 Chicago Bulls’ run to the NBA championship.
- The documentary focuses on the Bulls’ season and championship quest.
Why It Matters
ESPN is using a marquee sports documentary to anchor its April 19 schedule with a story centered on the 1997-98 Chicago Bulls. For streaming and video distributors, it underscores the continued value of premium archival sports content as programming, not just library filler. The article gives one concrete timing signal to watch: the April 19 air date and how ESPN positions the series in its lineup around that launch.
Read full article at nba.com
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