DIRECTV hikes premium and genre-pack prices by up to $14
DIRECTV is increasing prices on its premium packages and some genre packs, with subscribers receiving emails detailing personal price hikes of up to $14. This follows an earlier announcement regarding the general price increase by the company.
Key Takeaways
- Some DIRECTV subscribers are seeing price increases of as much as $14 in their emails.
- The higher charges apply to DIRECTV premium packages and some genre packs.
- DIRECTV had already announced a general price increase before subscribers received these plan-specific notices.
- The company has not yet shared new standard pricing in the article.
Why It Matters
DIRECTV’s latest pricing move turns a broad increase into account-level notices, giving subscribers a concrete dollar figure rather than a general warning. The change hits premium packages and some genre packs, showing the company is raising prices across multiple parts of its lineup, not just one offering. For streaming and pay-TV operators, the key signal is how directly these increases are being communicated to customers. Watch for any subscriber emails that spell out the exact new rates for premium packages and genre packs, since those are the only specific plan details the article says are now surfacing.
Read full article at cordcuttersnews.com
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