Laia Launches t-Joy Touch Standalone 2,048-Device PTZ Camera Controller

The t-Joy Touch represents a shift toward consolidating the production stack into single-operator hardware. By combining a multi-viewer, streaming encoder, and controller, Laia targets the fragmented 'prosumer' market of houses of worship and mid-range corporate AV that currently relies on complex software-defined workflows. Within the broader ecosystem, this puts pressure on software switchers like vMix by offering a hardware-native alternative for remote production environments. Watch for adoption rates in the higher education and government sectors, where TAA/NDAA compliance and operational simplicity are driving procurement decisions for 4K-capable infrastructure.

The launch of the t-Joy Touch coincides with a broader industry push toward 'all-in-one' production surfaces. At NAB 2026, competitors like Telycam and Bolin Technology showcased consolidated consoles; the Telycam Mix One notably integrated 4K switching and audio control into a similar form factor to streamline multi-camera IP workflows. This trend is driven by persistent labor pressures and the demand for repeatable angles in environments like sports and live events, where remote operator control is projected to account for 52% of market share by late 2026, per Future Market Insights.

Laia’s entry into the high-capacity controller market—capable of addressing over 2,000 devices—reflects the growing scale of corporate and educational campuses. According to Commercial Integrator (May 2026), Laia has strategically expanded its U.S. presence to challenge established players like Panasonic and Sony by focusing on software-led interoperability. Their hardware now seeks to bridge the gap between legacy serial infrastructures and modern IP-first environments, supporting protocols like NDI|HX3 which have become standard for low-latency 4K production.

Market data from Analysts at The Insight Partners (April 2026) suggests the global PTZ camera market will reach $6.46 billion by 2034, maintaining a 14% CAGR. This growth is increasingly tied to AI-enabled features such as auto-tracking and automated framing, which are moving from standalone cameras into the control layer. As manufacturers embed these algorithms, standalone controllers are evolving from simple joysticks into intelligent hubs that manage both the physical movement and the automated logic of the entire camera fleet.