Ten companies earn first IPMX certifications to unify broadcast and ProAV
Ten companies, including Bridge Technologies and Evertz, have formally validated 48 products through the first official IPMX Certification Test Event held at the EBU headquarters. The initiative aims to standardize IP media protocols and bring broadcast-grade reliability and ST 2110-derived interoperability into corporate and ProAV enterprise environments.
Key Takeaways
- Ten manufacturers, including Panasonic, Evertz, and Matrox, successfully validated 48 products during a five-day test event in Geneva.
- The IPMX standard provides a broadcast-grade, open-standard derivative of ST 2110 specifically optimized for ProAV and enterprise infrastructure.
- Corporate media professional attendance at NAB 2026 reached 13,000, nearly doubling 2025 figures and signaling massive enterprise demand.
- Certified solutions now include offerings from Adeas/Nextera, Cobalt, intoPIX, Megapixel, PlexusAV, and Novastar alongside Bridge Technologies.
Why It Matters
The certification of these 48 products marks the transition of IPMX from a technical proposal to a deployable market reality. By adapting the rigorous ST 2110 framework for ProAV, the industry is addressing the long-standing fragmentation and proprietary lock-in that have plagued corporate and enterprise video. This convergence allows broadcast manufacturers to scale their IP expertise into high-growth sectors like healthcare and higher education, where reliability is becoming a non-negotiable requirement. For the broader ecosystem, this standardization reduces the cost of interoperability and simplifies the talent pipeline between professional video sectors. Watch for these certified products to appear in 2027 enterprise RFP requirements as consultants move away from walled-garden hardware.
Additional Context
The formal launch of IPMX as a certifiable standard occurred at ISE 2026 in Barcelona, following the inaugural testing event in Geneva. Per AIMS Alliance (January 2026), the protocol was developed to solve specific ProAV pain points that the original SMPTE ST 2110 suite did not address, such as the lack of native HDCP support and the requirement for precise PTP timing. IPMX introduces features like asynchronous audio/video support and 4K60 transmission over standard 1 GbE networks, making it compatible with existing corporate IT infrastructure that often lacks the 10-25 GbE bandwidth found in dedicated broadcast plants. Market demand for this convergence was underscored during the 2026 NAB Show, which drew over 58,000 registered attendees. According to NewscastStudio (April 2026), the show successfully expanded its traditional audience by targeting Fortune 1000 media teams through a dedicated Enterprise Video Strategies track. NAB officials noted that corporate and broadcast AV registrants topped 8,000, reflecting a broader industry shift where legacy broadcast discipline is being applied to internal corporate production at scale. To support the deployment of these newly certified products, the Alliance for IP Media Solutions (AIMS) launched a free online training series in June 2026. As reported by ProAV Innovate (June 2026), the curriculum is structured across three levels—Foundations, Systems, and Networks—to help integrators and engineers navigate the complexities of NMOS-based discovery and JPEG-XS compression. This educational push aims to further erode the boundaries between high-end broadcast engineering and professional AV integration as open standards become the baseline for modern video ecosystems.
Read full article at theiamt.org
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