Netflix colorist Sandra Klass joins WeMakeColor to expand Latin American reach

The recruitment of top-tier talent like Klass by a regional boutique agency signals the maturation of the Latin American post-production market. As streamers shift from broad global acquisitions to highly localized, prestige originals, high-end technical craft in hubs like Mexico and Colombia becomes a competitive differentiator. For infrastructure providers, this transition emphasizes the need for hybrid workflows—integrating tools like Baselight and DaVinci Resolve—to support the visual demands of high-budget regional adaptations. Watch for further investment in purpose-built post facilities in Mexico City as Netflix and its peers continue their billion-dollar spending cycles through 2028.

The expansion of specialized post-production talent in Latin America aligns with a massive capital injection from major streaming platforms. In February 2025, Netflix co-CEO Ted Sarandos announced an additional $1 billion investment in Mexican film and television production through 2028, following the streamer’s success with regional originals like Club de Cuervos. Per BNN Bloomberg (May 2026), Netflix has spent over $135 billion globally on original content over the past decade, a strategy that has increasingly prioritized non-English language titles, which now account for more than one-third of all viewing hours.

Colombia has also emerged as a critical production center, recently hosting the $50 million adaptation of One Hundred Years of Solitude, which utilized a 21-square-mile set near Bogotá. To meet this demand, local agencies like WeMakeColor are upgrading their technical stacks; in May 2026, the studio integrated FilmLight’s Baselight for macOS to create a hybrid facility alongside its existing DaVinci Resolve suites. This technical flexibility is essential as the global post-production market is projected to grow at a CAGR of 11.6% through 2035, driven largely by the shift toward high-resolution 4K and 8K streaming formats, according to data from Spherical Insights (April 2026).

Regionally, Mexico maintains a dominant position in the Spanish-language market, having produced a projected 180 original titles between 2020 and 2025, per reports from Panorama Audiovisual (December 2025). This concentration of volume necessitates a corresponding scale-up in post-production capacity. As North American streamers face slowing domestic growth, the focus has shifted to deep-market immersion in Argentina, Brazil, and Colombia, where fresh offices and localized creative tools are being deployed to capture an estimated addressable audience of 700 million viewers.