Live Media Group has acquired the U.S. mobile production assets of Gravity Media, including eight mobile production units and three major broadcast contracts. The companies have also entered into a strategic partnership where Live Media Group provides mobile facilities while Gravity Media supplies specialized RF technology for their respective clients.
The consolidation of mobile production assets addresses a critical capacity shortage in the U.S. live events market, where facilities are often booked year-round. By integrating eight additional units, Live Media Group secures immediate scheduling flexibility and long-term contracts with major broadcasters. This move reflects a broader trend of production providers scaling up to meet the technical demands of high-end sports and entertainment broadcasts. For the ecosystem, the deal shifts Gravity Media toward a service-oriented model focused on RF and specialty cameras, while Live Media Group solidifies its position as a primary hardware provider. Watch for increased adoption of REMI and IP-based workflows across the expanded fleet to drive operational efficiency.
The acquisition by Live Media Group arrives following a significant restructuring of the global production landscape. Per TVBEurope in July 2025, Gravity Media officially unified its global operations with EMG after their 2024 merger, operating under a single brand to streamline its technology and facility services across 37 locations worldwide. This realignment allowed the combined entity to focus on specialty services like RF and miniature cameras while offloading specific regional hardware assets to strategic partners like Live Media Group.
Live Media Group has spent the last decade aggressively consolidating the mid-level production market. According to AVNetwork in March 2022, the company’s acquisition of Lyon Video added 11 production trucks, including three native 4K/UHD units, specifically to bolster its presence in the Midwest. This pattern of regional expansion, starting with SureShot Teleproductions in 2015 and continuing through TNDV Television and HARB Production Services in 2019, has turned Live Media Group into one of the largest independent fleet operators in North America.
Industry demand for these assets is increasingly driven by a shift toward remote integration (REMI) and IP-based production. Per reports from Live Media Group in August 2026, several of the newly acquired units from Gravity Media—specifically flagship trucks like Columbus, Whiskey, and Aspen—are being prioritized for their compatibility with distributed production models. As broadcasters seek to reduce onsite personnel while maintaining multi-camera quality, the control of specialized, high-capacity mobile units has become a key competitive advantage in the U.S. market.
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