Max bundles HBO originals, Warner Bros. movies, Discovery shows

The immediate change is straightforward: U.S. subscribers now access HBO originals, Warner Bros. movies, and Discovery shows through one app called Max. That positions the service as a consolidated streaming bundle rather than a single-brand destination. For the broader streaming stack, the rebrand signals continued packaging of premium scripted content and unscripted Discovery programming inside one product. The specific signal to watch next is how clearly Max presents those three content buckets to U.S. households in its app and marketing.