Accedo has published a research report analyzing the energy consumption variations of streaming applications across different devices. The study highlights that Smart TVs with energy-saving mode enabled are more power-efficient than console or set-top-box configurations, and that UI features like autoplay significantly increase overall energy consumption.
The findings underscore that hardware choice and UI design are critical levers for reducing streaming's environmental impact. As the industry faces mounting pressure to meet ESG targets, software-level optimizations—such as disabling autoplay and adopting darker UI skins—offer a immediate path to efficiency without requiring hardware replacement. For engineers and product leads, this signals a shift where power efficiency becomes a standard performance metric alongside latency and bitrate. Watch for a rise in 'Eco-mode' certifications as streaming platforms increasingly integrate energy-saving prompts directly into the user experience.
Accedo has extended its energy-consumption research beyond the initial device-level study through the ECOFLOW (Energy-Conserving Optimization for Future-ready, Low-impact Online Workflows) initiative, which it co-leads with Humans Not Robots as part of the IBC Accelerator Program.
This phase aims to develop a digital twin to simulate and optimize streaming pipelines, enabling data-driven insights even without complete real-world data, and to engage platform product teams on barriers to adopting energy-saving objectives. The shift from proof-of-concept to actionable business cases signals that Accedo's original device-level findings are being operationalized into industry-wide measurement frameworks.
Within the ECOFLOW ecosystem, Accedo has developed specific energy-saving features for streaming applications. François Polarczyk, Accedo's Sustainability Director, described integrating energy-saving technologies for OLED TVs and introducing Eco-modes, eco-reminders, gamification, and audio-only streaming modes to engage users without disrupting the TV app experience.
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