Witbe's AI-Native QA Stack Sweeps Awards From IBC 2025 Through NAB 2026

Witbe is consolidating its position as the reference vendor for real-device video QA and monitoring, now embedding AI agents directly into the testing pipeline rather than bolting them on as an analytics layer. The four-layer architecture—Witbox for device execution, Agentic SDK for automation, REC for operations, and Smartgate for analysis—competes with network-level monitoring players like Interra Systems and Touchstream by anchoring quality measurement to actual viewer experiences on real hardware. The A+E Global Media case study, showing 4x test coverage expansion with 80% less maintenance, is the concrete metric to track as Witbe pushes its token-based pricing model across its existing Witbox deployment base.

Per TV Tech (April 2026), Witbe's NAB 2026 Best of Show win covered its full AI-native infrastructure with the Agentic SDK at its core. The SDK launched February 18, 2026, as part of Witbe Suite version 41, available on all existing Witbox deployments without new hardware—requiring only AI token provisioning and Agentic SDK licensing. This token-based pricing model marks a shift for Witbe, moving from device-centric licensing toward usage-based AI automation pricing.

At IBC 2025, per TV Tech's pre-show coverage (August 2025), Witbe's partnership with TAG Video Systems delivered combined real-device quality automation with TAG's transport stream analysis, creating what both companies describe as source-to-screen monitoring. The CSI Awards recognized this joint solution for Best Monitoring or Network Management, while Witbe's Virtual NOC won Best Data & Analytics. The TAG partnership positions Witbe against competitors offering only network-side or only client-side monitoring, bridging a gap that has persisted in video delivery observability. Witbe also confirmed at IBC that its technology was proven during the 2025 Super Bowl, integrating network-level delivery data with on-screen performance metrics.

Witbe's COO Yoann Hinard presented at the BEIT Conference during NAB 2026, sharing field data showing approximately 80% QA maintenance reduction on Smart TVs in full black-box conditions and roughly 100x fewer captures compared to traditional script-based automation. These figures, drawn from the Witbe client base, represent the clearest quantification yet of agentic AI's impact on video QA workflows. Witbe is publicly traded on Euronext Growth Paris under ticker ALWIT.