Philo adds Versant’s Free TV Networks FAST channels
Comcast's Versant Media Group has signed an agreement to add its Free TV Networks FAST channel portfolio to the vMVPD service Philo. The deal expands the distribution of Free TV Networks' channels onto the Philo platform.
Key Takeaways
- Versant Media Group’s Free TV Networks has signed an agreement with Philo.
- The deal adds Free TV Networks’ FAST channel portfolio to the Philo platform.
- Philo is described in the article as a vMVPD service.
- The announcement identifies Comcast as the owner of Versant Media Group.
Why It Matters
The immediate effect is straightforward: Free TV Networks gets another distribution outlet, and Philo broadens its FAST lineup. For Versant, the deal puts its free channels inside a vMVPD environment rather than only on other free streaming surfaces. For Philo, the addition deepens the service’s channel mix without any other product changes mentioned in the article. What to watch next is whether either company discloses which Free TV Networks channels were added, since the article only refers to the broader portfolio.
Read full article at mediaplaynews.com
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