Sinclair, Graham, Imagine and Viamedia join June 25 ad-tech webinar
TVNewsCheck will host a Working Lunch Webinar on June 25 focusing on automation, programmatic, and pay-for-performance advertising in 2026. Advertising and technology leaders from Sinclair, Graham Media Group, Imagine, and Viamedia will discuss streamlining local media campaigns. The webinar aims to explore future trends in advertising technology.
Key Takeaways
- TVNewsCheck’s Working Lunch Webinar is scheduled for June 25.
- Participants include Sinclair, Graham Media Group, Imagine and Viamedia.
- The agenda centers on automation, programmatic and pay-for-performance advertising.
- The discussion will focus on streamlining complicated local media campaigns.
Why It Matters
For local media operators, this is a direct look at how automation, programmatic buying and pay-for-performance models are being framed for 2026 planning. The presence of Sinclair, Graham Media Group, Imagine and Viamedia suggests the conversation spans both broadcasters and ad-tech intermediaries, with campaign workflow simplification as the common thread. StreamingMeme readers should watch the June 25 webinar agenda and any examples shared of local media campaign processes being automated or tied to performance-based pricing.
Read full article at msn.com
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