Swerve TV adds Scott Galloway channel to Roku and Prime Video
Swerve TV has launched "The Prof G Channel," a new FAST (Free Ad-supported Streaming Television) channel, on The Roku Channel and Prime Video. The channel features content from Scott Galloway, including his "The Prof G Show" and "Prof G Markets" podcasts.
Key Takeaways
- The Prof G Channel is a new FAST channel from Swerve TV.
- The channel launched on The Roku Channel and Prime Video.
- Programming includes Scott Galloway’s The Prof G Show and Prof G Markets podcasts.
- Swerve TV describes itself as an operator of free ad-supported streaming television channels.
Why It Matters
This is another FAST-channel expansion for Swerve TV, with distribution immediately tied to two large streaming surfaces: The Roku Channel and Prime Video. For Roku and Amazon, it adds podcast-led talk content to their free ad-supported lineups without requiring a standalone app. The broader signal is that recognizable creator brands are still finding a path into FAST through packaged channels rather than direct-to-consumer launches. What to watch next is whether Swerve TV names additional distribution partners for The Prof G Channel beyond Roku and Prime Video.
Read full article at podnews.net
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