Scripps is implementing AI-driven production tools like Stacker and Newsdesk to automate newsroom workflows and support a 24-hour streaming model. The broadcaster is reallocating resources toward original journalism while reducing its total headcount by 12% to drive significant EBITDA growth.
This shift signals a fundamental change in local broadcasting where AI-driven automation is no longer just a cost-saving measure but a requirement for 24-hour streaming viability. By removing the traditional anchor-led newscast structure, Scripps is prioritizing content portability across fragmented digital platforms over legacy linear formats. This strategy places pressure on competitors like Nexstar and Sinclair to modernize their own production stacks to maintain margins amid declining local station revenue. As the industry watches this rollout, the primary signal for success will be whether Scripps can maintain journalistic standards and audience engagement at its Baltimore ABC affiliate and other stations while operating with a significantly leaner production staff.
Scripps has launched an AI-driven newsroom transformation, utilizing the Stacker platform to automate 24-hour streaming workflows. By reducing its workforce by 12%, the broadcaster aims to generate $150 million in EBITDA growth. This shift prioritizes modular, anchor-less video content designed for digital distribution over traditional, legacy linear broadcast formats.
Scripps eliminated 432 positions and 126 open roles in 2026, which represents a 12% reduction in its total workforce.
The Stacker platform automates 24-hour streaming by restacking content on an hourly basis to ensure a refreshed experience for viewers.
The transformation aims to support a 24-hour streaming model, reallocate resources toward original journalism, and generate up to $150 million in EBITDA growth over three years.
Newsdesk automates story planning and versioning for vertical social media formats, allowing reporters to spend less time on non-reporting tasks.
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