Open Video offers creators white-label sites and full earnings
Open Video has launched a white-label video platform designed for creators, allowing them to host videos on their own websites, import from YouTube, and customize their channel's branding. The platform emphasizes creator ownership, direct audience engagement, and allows creators to retain 100% of their earnings.
Key Takeaways
- Creators can host videos on their own websites or a custom domain through Open.Video.
- The platform supports importing videos from YouTube or uploading directly.
- Open Video says creator channels can appear in search results automatically.
- Channel branding is customizable, including colors, layouts, and other design elements.
- Open Video says creators keep 100% of their earnings.
Why It Matters
Open Video is packaging hosting, branding, and audience ownership into a white-label channel layer that sits on top of a creator’s own site. That matters because it shifts the center of gravity away from rented platform real estate and toward channels creators can control directly, including the URL, look and feel, and viewer interaction. The company is also positioning the product as compatible with existing YouTube use rather than a replacement. What to watch: whether Open Video can show meaningful adoption among the featured creators and whether its search-result visibility translates into traffic for those channels.
Read full article at open.video
Enjoy our coverage?
Add StreamingMeme as a preferred source on Google to see more of our streaming news at the top of your Search results.
Add as preferred source