The NAB Show New York 2026, scheduled for October 21-22 at the Javits Center, will feature over 150 speakers and 225 exhibitors focusing on media consolidation, AI integration, and streaming technology. The event aims to connect technology innovation with business strategy, covering topics such as creator-led businesses, sports media economics, and local television transformation.
The programming reflects a critical transition where streaming technology is no longer viewed in isolation from capital markets and consolidation strategies. By bringing together investment bankers from J.P. Morgan and product leaders from Fubo and Warner Bros. Discovery, the event highlights that technical scalability is now tethered to immediate monetization and M&A viability. This shift forces engineers and strategists to align on AI workflows that solve specific operational crises, such as local news sustainability. Watch for specific case studies from the Google AI training initiative to see if these tools move beyond research into automated production environments.
NAB Show New York 2026 represents a significant expansion of the event's business-strategy focus compared to prior editions. The NAB confirmed that registration opened in mid-2026 with roughly 80 hours of programming planned across two days, structured around Day 1's "Big Media, Big Tech, Big Tools" theme covering sports, journalism, and broadcast innovation, and Day 2's "Next Gen: Creators, Streaming & Sound" track exploring creator-led businesses and streaming transformation. The show floor will feature more than 225 exhibiting companies, including over 40 new exhibitors and 53 international companies spanning production, post, broadcast, streaming, cloud, AI, audio, workflow, and infrastructure technologies.
The event's consolidation-focused programming arrives amid active deal-making in the media sector. NAB has positioned the "Great Media Reshuffling" keynote as a direct response to the wave of spin-offs and mergers reshaping the industry, bringing together BofA Securities, J.P. Morgan, and Apollo Global Management analysts to discuss forces reshaping the media business. The Local TV Strategies conference on October 21 will feature executives from CBS, Cox Media Group, Fox Television Stations, Gray Media, Hearst Television, NBCUniversal Local, Nexstar, Sinclair, Scripps, and Tegna examining streaming strategy, new revenue opportunities, AI implementation, and the 2027 advertising marketplace.
On the streaming technology side, NAB Show New York 2026 includes sessions that connect platform operators with infrastructure and standards developments. The "Seoul Search" session pairs Sinclair Broadcast Group President of Technology Del Parks with NAB Chief Innovation Officer John Clark to examine ATSC 3.0 alongside K-culture content opportunities, while NASA+ General Manager Rebecca Sirmons will discuss streaming at scale for space agency content delivery. The personalized playback session moderated by Vimeo's Francesca Sussman features product leaders from Fubo and Warner Bros. Discovery discussing content discovery and recommendation systems, reflecting the event's emphasis on connecting technical implementation with audience-engagement strategy.
NAB Show New York 2026 brings together industry leaders to address the convergence of AI implementation, media consolidation, and streaming strategy. By connecting technical infrastructure with capital market trends, the event highlights how organizations are shifting from experimental AI to practical, revenue-focused production environments to solve critical operational challenges in media.
The event focuses on the convergence of technology innovation and business strategy, specifically addressing media consolidation, AI implementation, and the changing economics of sports media rights.
Executives from BofA Securities, J.P. Morgan, and Apollo Global Management will analyze the battle for scale and industry spin-offs during the event.
The conference will feature executives from major broadcasters discussing streaming strategy, new revenue opportunities, AI implementation, and 2027 advertising marketplace trends.
Programming includes sessions on Paramount Skunk Works, NASA+ streaming infrastructure, ATSC 3.0, and content discovery systems featuring leaders from Fubo and Warner Bros. Discovery.
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