Lumine Group acquires Synamedia's video network business, forms Quortex entity
Lumine Group has agreed to acquire Synamedia's video network business, which will operate as a new company called Quortex. This acquisition is set to expand Lumine's footprint in media supply chain, video processing, broadcast delivery, and live streaming technologies. Both companies anticipate the transaction will create two distinct entities with focused strategic directions for innovation and customer value.
Key Takeaways
- Lumine Group is acquiring the video network business unit from Synamedia.
- The acquired business will operate independently under the new company name Quortex.
- The acquisition will deepen Lumine's focus on video processing, broadcast delivery, and live streaming.
- Synamedia's remaining business will concentrate on engagement, discovery, and large-screen experiences using cloud and AI technologies.
Why It Matters
This acquisition carves out Synamedia's core video infrastructure assets into a new entity, Quortex, under Lumine Group. The move allows both companies to sharpen their strategic focus: Lumine expands its media ecosystem with specialized video network capabilities, while Synamedia can hyper-focus on viewer engagement and discovery experiences, including mobile and large-screen cloud/AI integrations. For operators and broadcasters, this could mean more specialized and potentially faster innovation from both vendors. The market will watch how this split impacts technology roadmaps and competitive offerings in video delivery and content aggregation.
Read full article at svgeurope.org
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