Bitmovin adds observability to pinpoint playback issues in real time
Bitmovin highlights how its Analytics product provides observability to identify playback issues, improve video quality, and reduce churn for streaming services. The solution offers real-time insights for optimizing streaming workflows. The article emphasizes improving the overall streaming experience for viewers.
Key Takeaways
- Bitmovin Analytics is positioned as an observability tool for video playback.
- The product is meant to identify playback issues and improve video quality.
- Bitmovin says the analytics deliver real-time insights for streaming workflows.
- The article ties better playback visibility to reduced churn.
Why It Matters
For streaming services, the immediate value is clearer visibility into playback problems as they happen, rather than after viewers have already churned. Bitmovin frames Analytics as part of the operational layer for streaming workflows, linking observability directly to quality and retention. The competitive signal here is that video infrastructure vendors are continuing to push analytics closer to playback operations, not just reporting. What to watch next is whether Bitmovin publishes concrete examples of the playback issues its Analytics product detects in real time.
Read full article at bitmovin.com
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