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← Regulatory & Policy
PolicyTechnical DevelopmentMay 19, 2026

India trial shows ATSC 3.0 direct-to-mobile viability

TV Technology

GatesAir supported a three-year field trial in Delhi, India, demonstrating a hybrid ATSC 3.0 architecture for direct-to-mobile (D2M) services. The trial, conducted with Prasar Bharati and Tejas Networks, successfully showcased the potential of the standard for national D2M applications.

Key Takeaways

  • The Delhi field trial ran for three years and focused on direct-to-mobile (D2M) services.
  • Prasar Bharati and Tejas Networks conducted the trial with support from GatesAir.
  • The trial demonstrated a hybrid ATSC 3.0 architecture.
  • The result was described as showing the potential of ATSC 3.0 for national D2M applications in India.

Why It Matters

The immediate signal is that ATSC 3.0 was demonstrated in a real-world D2M field trial, not just in lab conditions. That matters because the test was framed around national D2M services in India, with Prasar Bharati and Tejas Networks as trial partners and GatesAir providing support. For the broader ecosystem, this keeps ATSC 3.0 in the conversation as a mobile delivery option outside traditional broadcast use. What to watch next is whether Indian stakeholders move from a Delhi trial to any broader national D2M deployment plan.


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