Norsk Rikstoto expands NEP Mediabank across broadcast and OTT
Norsk Rikstoto has expanded its long-standing partnership with NEP Mediabank to fully utilize the platform's capabilities across its media ecosystem. This move enables the Norwegian horse racing operator to deliver content from broadcast to OTT platforms. The enhanced partnership aims to leverage NEP Mediabank for broader content distribution.
Key Takeaways
- Norsk Rikstoto expanded its partnership with NEP Mediabank on May 21, 2026.
- The Norwegian horse racing operator will use NEP Mediabank across its media ecosystem, not just for broadcast.
- The setup now covers content distribution from broadcast to OTT platforms.
- NEP Europe announced the update from Oslo, Norway.
Why It Matters
This gives Norsk Rikstoto a broader distribution workflow that spans broadcast and OTT from a single NEP Mediabank partnership. For the streaming stack, it shows how established media-management tools are being pushed beyond traditional broadcast use cases into multi-platform delivery. The concrete signal to watch next is whether Norsk Rikstoto or NEP Europe shares any details on additional platform coverage or workflow changes tied to the expanded Mediabank deployment.
Read full article at voiceofalexandria.com
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