DFB launches pay-TV channel DFB.TV for German football fans
The German Football Association (DFB) has launched its own pay-TV channel, DFB.TV. The new channel aims to bring Germany's national sport "even closer to the people" by offering dedicated football content.
Key Takeaways
- The German Football Association, or DFB, has launched DFB.TV as its own pay-TV channel.
- DFB says the channel is meant to bring Germany’s number one national sport “even closer to the people.”
- The launch expands the DFB from governing body into a direct video publisher with dedicated football content.
Why It Matters
DFB.TV gives the German Football Association a direct distribution channel for football content, rather than relying only on third-party broadcasters. That shifts the DFB closer to the content-owner model used across streaming and pay-TV, where leagues and federations control packaging and access. The article does not list pricing, distribution platforms, or programming details, so those are the key signals to watch next. Any follow-up on subscription terms or content lineup will show how ambitious this new channel is.
Read full article at msn.com
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