MPTS schedules six-speaker session on media tech value
MPTS has announced a seminar titled "Delivering Value With Media Technology Innovation: Real-World Workflows & Outcomes" for its 2026 program. The session, scheduled for May 13, 2026, will feature speakers from Consulting Cube, Zixi, Mediagenix, Arrk Media, Ateme, and Hearst Networks to discuss how new media technologies translate into business value.
Key Takeaways
- The seminar runs 13 May 2026 from 12:15 to 12:45 at SMPTE Media Technology Conference Europe.
- Melissa Carr, principal consultant at Consulting Cube, will chair the session.
- Speakers include Chris Fellows of Zixi, Tim Goff of Mediagenix, Phil Hodgetts of Arrk Media, Jan Outters of Ateme and Colette Woodhouse of Hearst Networks.
- Ateme, Mediagenix and Zixi are listed as sponsors.
- The session title asks whether supply-chain technology is actually moving the dial for operations and consumers.
Why It Matters
MPTS is putting business value, not product novelty, at the center of this SMPTE Europe session. That framing matters because the speaker roster spans workflow, scheduling, delivery and standards roles across Zixi, Mediagenix, Arrk Media, Ateme and Hearst Networks, suggesting the discussion will stay close to operational outcomes. For StreamingMeme readers, the key signal is whether the seminar output focuses on measurable workflow gains or remains a vendor showcase. Watch the 13 May 2026 agenda slot and the specific examples each speaker brings to that 12:15–12:45 session.
Read full article at mpts.london