BOXX launches RAXX workstations with Blackwell GPUs for AI rendering

The transition to hardware-centric AI integration is shifting from experimentation to an engineering requirement for streaming operators. By bringing 96-core processing and Blackwell-generation GPU power into a 3U rackmount, BOXX addresses the immediate demand for localized AI training and high-fidelity broadcast graphics. This localized hardware approach counters the industry's previous reliance on cloud-only workflows, providing the lower latency required for real-time AI auto-cropping and server-side ad insertion. Watch for enterprise adoption rates of on-prem Blackwell hardware as providers seek to offset escalating cloud ingress and egress costs.

The launch coincides with a broader industry pivot toward hybrid architectures that emphasize edge and on-prem hardware to handle compute-intensive AI tasks. Per AMD, July 2025, the Ryzen Threadripper PRO 9000 WX-series provides a 26% performance uplift over previous generations in SPECworkstation AI and ML benchmarks, driven by the Zen 5 architecture. This level of local compute is increasingly critical as streaming platforms move beyond simple content delivery into real-time content metadata generation and automated localization.

Simultaneously, the introduction of the NVIDIA RTX PRO Blackwell series, which first appeared at GTC 2025, has significantly expanded VRAM limits for professional users. The flagship RTX PRO 6000 Blackwell now offers 96GB of GDDR7 memory, an increase from 48GB in the previous generation, according to reports from Puget Systems in March 2025. This capacity is specifically targeted at professionals running billion-parameter AI models and high-end cinematic rendering workflows that were previously restricted to data center environments.

In the broadcast sector, hardware innovation is aligning with the convergence of linear and streamed content. Reporting from the 2026 NAB Show suggests that AI-driven solutions for real-time 9:16 vertical video creation are becoming standard for mobile-first audiences. With companies like FOR-A and AWS Elemental now offering automated AI cropping within seconds, the underlying hardware must support massive multi-channel processing. The RAXX update provides the high-density GPU support required to sustain these automated secondary stream outputs alongside primary 4K UHD broadcasts.