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CDNIndustry TrendJune 6, 2026

Backblaze AI Customer Base Up 76%, Driving B2 Cloud Storage Growth

Backblaze AI Customer Base Up 76%, Driving B2 Cloud Storage Growth
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Backblaze is experiencing significant demand for its B2 cloud storage from AI workloads, with 76% growth in AI customers, representing one-third of new bookings. The company highlighted its role as an independent storage provider, enabling companies to utilize various GPU providers and 'Neoclouds' without data lock-in or egress fees. Backblaze is also developing new products like Shard Stash, B2 Overdrive, and B2 Neo to cater to these high-throughput AI storage needs.

Key Takeaways

  • AI customers drove 76% growth for Backblaze, contributing to one-third of all new bookings.
  • Backblaze B2 offers an independent cloud storage solution with free egress and connectivity to various GPU providers, addressing data lock-in concerns.
  • New products like Shard Stash, B2 Overdrive, and B2 Neo are in development to handle high-throughput AI storage requirements, including up to 1 terabit per second with B2 Overdrive.
  • Backblaze signed a roughly $1 million annual recurring revenue contract within 11 days with an AI customer, indicating urgent demand.
  • The company provides a white-label version of B2 to Neoclouds, enabling them to offer storage services without building their own infrastructure.

Why It Matters

The surge in AI-driven demand highlights a critical need within the streaming ecosystem for flexible, cost-effective, and high-performance storage solutions for large datasets. As AI workloads become more prevalent in content creation, processing, and delivery, independent storage providers that mitigate data lock-in and egress fees gain a competitive edge over traditional hyperscalers. This trend suggests a potential shift towards hybrid cloud architectures where specialized "Neoclouds" handle compute-intensive tasks, while independent providers manage burgeoning data storage needs. Watch for further investment in high-throughput storage and data transfer optimization as AI applications continue to scale.

Additional Context

Backblaze's Q1 2026 financial results, reported in May 2026, reinforced the company's growth, with B2 Cloud Storage revenue up 24% year-over-year. CEO Gleb Budman reiterated the growing traction with AI customers, citing a combined $1.5 million in annual contract value from new AI training data and generative AI video creation companies (via Businesswire, May 2026). The company also announced B2 Neo in February 2026, a white-label solution specifically for Neocloud platforms, which has already secured an eight-figure total contract value commitment (via Backblaze Investor Relations, February 2026). This product aims to accelerate go-to-market for Neoclouds by enabling them to offer integrated storage without significant capital investment. Network World highlighted in April 2026 that AI data flows are forcing Backblaze to upgrade its data center networking, moving from 100-gigabit to 400-gigabit links to handle the bursty and unpredictable traffic patterns of AI workloads, especially for training cycles. The article also noted that Neocloud revenues reached $9 billion in Q4 2025, a 223% year-over-year increase, signaling robust growth in this sector (per Synergy Research Group, April 2026).


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