Akta targets high egress costs with Oracle Cloud video launch

Broadcasters traditionally face a multi-vendor 'Frankenstein Stack' and prohibitive bandwidth costs when moving live operations to the cloud. By pairing Akta’s consolidated SaaS orchestration with Oracle’s aggressive tiered pricing, the partnership challenges the dominance of AWS and Azure in live video processing. This suggests a maturing market where 'FinOps' and egress cost governance are becoming as critical as technical features. For the ecosystem, success here may force larger cloud incumbents to reassess their egress pricing structures for high-bandwidth media clients. Watch for whether Akta’s existing blue-chip clients, such as Televisa Univision or Fox, migrate substantial live workloads to OCI as a result.

The Akta-Oracle expansion follows a period of rapid growth for Oracle Cloud Infrastructure (OCI). Per Oracle's June 2026 earnings report, OCI revenue surged 93% to $5.8 billion, driven largely by intense demand for high-performance computing and AI-integrated workloads. During the earnings call, executives noted that cloud business became Oracle’s primary revenue source for the first time, accounting for 52% of total quarterly revenue. This growth has been bolstered by significant infrastructure spend, with the company projecting gross capital expenditures to reach $90 billion–$95 billion in fiscal year 2027 to meet supply constraints.

Simultaneously, the broadcast industry is pivoting toward unified cloud-native solutions as a baseline for competition. Per CSI Magazine, December 2025, broadcasters in 2026 are increasingly relying on FinOps to manage the complexity of delivering assets across fragmented platforms like FAST, OTT, and social. Analysts at TMT Insights noted that of the industry's largest current challenges, managing distribution complexity and cutting operational waste are now prioritized over simple content creation. Akta's move to OCI aligns with this broader shift, moving beyond its previous April 2023 13.11.13 partnership with Google Cloud to leverage a broader multi-cloud strategy focused on cost-efficient live distribution.