Website
www.samsung.com/us/tv-plusContact
noreply.sec@samsung.comCategory
Monetization & Ad Tech
Type
Vendor
Samsung TV Plus is a leading free ad-supported television (FAST) service integrated directly into Samsung Smart TVs, Galaxy devices, and Family Hub refrigerators. It differentiates itself through seamless hardware integration and a vast content library of over 4,300 linear channels and thousands of on-demand movies and shows globally. The service recently surpassed 100 million monthly active users, reflecting strong adoption and engagement. Notable exclusive offerings include channels like Conan O'Brien TV and Letterman TV, setting it apart from other FAST platforms.
Samsung Ads reports that streaming accounted for 77% of Q1 2026 TV viewership, with over three-quarters of that being ad-supported streaming. The company highlights the shift to ad-supported streaming as the new standard and positions its platform to help advertisers optimize campaigns through proprietary data and first-party insights. Samsung Ads aims to offer incremental reach and reduce duplication for CTV strategies.
