Xperi announced the launch of Agent TiVo, a conversational AI tool for content discovery, at IBC 2026. The company also showcased the integration of DVB-I standards within its TiVo OS to unify broadcast and streaming services.
The launch of this conversational tool addresses the increasing friction in content discovery as libraries fragment across multiple apps and broadcast signals. By integrating DVB-I standards directly into TiVo OS, Xperi is positioning its platform as a necessary aggregation layer for hardware manufacturers seeking to simplify the user interface. This move signals a shift toward open standards to maintain relevance in a market where proprietary silos often frustrate consumers. Industry observers should monitor TiVo OS adoption rates among European smart TV manufacturers to gauge if unified discovery drives higher hardware retention.
Xperi has been steadily expanding TiVo OS partnerships with European TV manufacturers in the months leading up to the Agent TiVo launch. In early 2026, Xperi confirmed that TiVo OS had been adopted by Vestel for its smart TV lineup across multiple European markets, extending the platform's reach beyond its initial North American footprint. The DVB-I integration showcased at IBC 2026 builds on earlier work: DVB-I received formal specification approval from the DVB Project in late 2025, establishing a common internet-based service discovery and metadata framework that allows TV platforms to present broadcast and streaming services in a single unified interface. Xperi's early adoption of DVB-I positions TiVo OS as one of the first commercial implementations of the standard in a consumer-facing product.
On the business side, Xperi has been restructuring its operations to sharpen focus on its entertainment technology portfolio. The company completed its separation from Adeia in October 2024, splitting into two independent publicly traded entities, with Xperi retaining the TiVo brand, DTS audio, and HD Radio. This separation gave Xperi a clearer mandate to invest in consumer-facing products like Agent TiVo. In the competitive landscape, Roku announced in mid-2026 that its AI-powered search feature would expand to European markets, offering conversational content discovery across its platform, directly challenging Xperi's positioning in the same smart TV aggregation space. Samsung and LG have also invested in AI-driven recommendation layers within their proprietary Tizen and webOS platforms, raising the bar for third-party OS providers.
From a technical standpoint, Agent TiVo enters a category where AI agent trust management is becoming a differentiator across multiple platforms. Amazon integrated Alexa-based conversational search into Fire TV in early 2026, adding multi-turn dialogue and contextual follow-up queries for content discovery, setting a baseline that consumers may expect from any TV interface. Meanwhile, the DVB Project published implementation guidelines for DVB-I in March 2026, outlining how broadcasters and platform operators should structure service lists and metadata for interoperable discovery, which directly affects how TiVo OS ingests and presents unified content catalogs. Xperi's ability to deliver natural-language queries across both DVB-I broadcast services and OTT apps will be a key test of whether the Agent TiVo architecture can outperform simpler keyword-based search implementations already shipping in competing TV operating systems.
Xperi has launched Agent TiVo, a conversational AI tool designed to streamline content discovery across broadcast and streaming services. By integrating DVB-I standards into TiVo OS, the technology allows users to navigate fragmented libraries using natural language, addressing consumer frustration with complex interfaces and positioning TiVo as a key aggregation layer.
Agent TiVo is a conversational AI discovery tool for TiVo OS that uses natural language processing to help users find content across traditional broadcast, streaming, and FAST services.
It integrates DVB-I standards into the TiVo OS, creating a single interface that combines broadcast signals and modern streaming apps into one unified discovery experience.
The technology was debuted by Xperi at the IBC 2026 event in Amsterdam.
Competitors include Roku, which is expanding AI search to Europe, as well as Samsung and LG, which have integrated AI recommendation layers into their proprietary Tizen and webOS platforms.
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