wTVision Deploys ChannelMaker for ¡Hola! TV, Marks 10th U.S. Automation Project

wTVision's consistent deployments, particularly its tenth U.S. project in under two years, demonstrate ongoing demand for integrated playout automation solutions in the Americas. This trend underscores broadcasters' need for flexible systems that can manage complex workflows across disparate hardware. Continue to watch for further consolidation or specialization among playout automation providers as they adapt to evolving content delivery and regional market demands.

The deployment of ChannelMaker for ¡Hola! TV aligns with wTVision's broader strategic focus on integrated broadcast solutions. At NAB 2026, wTVision is set to showcase a unified suite for end-to-end on-air graphics, emphasizing a single control point across various tools and teams (SVG Europe, April 2026). This includes demonstrating data-driven live sports graphics and augmented reality, as well as enhancements to ChannelMaker for cloud-ready workflows and format-aware pipelines for vertical channel streams.

Similarly, at IBC2025, wTVision highlighted its next-generation augmented reality layer, data-driven graphics engine for sports, and StudioCG for streamlined news workflows (SVG Europe, August 2025). ChannelMaker was also featured for its operational resilience and flexibility in multi-channel environments. This consistent focus on integrated ecosystems and advanced graphics capabilities, including virtual studio environments for clients like DAZN Italy (SVG Europe, June 2026), indicates wTVision's intent to offer comprehensive solutions beyond basic playout. These developments suggest a market trend toward more holistic, software-defined control over broadcast operations, moving away from fragmented systems.