WebMD swaps office NAS for cloud file streaming across 7 global sites
WebMD adopted LucidLink's cloud-native file streaming platform to replace its centralized NAS and enable remote, instant access to large media files for its global video production team. The shift, prompted by pandemic office closures, now supports 20 editors and 17 producers across multiple countries producing over 200 videos monthly. The solution allows direct editing from the cloud without downloading or VPNs, streamlining workflows across 4K, VFX, and 3D graphics projects.
Key Takeaways
- Replaced centralized New York NAS along with Aspera, Media Shuttle, Dropbox, WeTransfer, and physical drive shipping—field crews now upload directly to Filespaces
- 20 editors and 17 producers across 7 cities edit directly from cloud in Premiere Pro, After Effects, and Photoshop with no downloads, syncing, or VPN required
- Footage uploaded in Paris becomes available seconds later in New York, The Hague, Munich, and Atlanta
- Team launched daily show "Coronavirus in Context" at pandemic height using the cloud-based workflow
- Zero workflow changes required—editors kept existing tools and processes; only the storage location changed
Why It Matters
This case study reflects a broader pattern: enterprise video teams built around a central NAS are not returning to office-centric infrastructure. LucidLink's file-streaming model—where only the data segments an editor actively needs are pulled from the cloud, with local caching—removes the VPN bottlenecks that broke remote editing during pandemic shutdowns. The competitive field is filling: EditShare offers FLEX Cloud on AWS with virtual workstations, Storj acquired PetaGene's cunoFS for distributed object storage mounting, and newer entrants like Aspect and Shade target the same NAS-replacement use case. Watch whether LucidLink's TeamCache feature, introduced at IBC 2025, meaningfully reduces bandwidth costs for multi-editor sites—a key differentiator as competitors close the feature gap.
Additional Context
Per Adobe's customer success story, WebMD's adoption of LucidLink Filespaces alongside Adobe Creative Cloud, Frame.io, and Workfront enabled the production team to increase video output by 40% over three years. The 60-person team now produces over 3,000 videos annually—roughly 60 per week—with turnaround times compressed from 30 days to as few as 7 days for simpler projects (per Adobe, 2024).
LucidLink raised $75 million in Series C funding in November 2023, led by Brighton Park Capital with participation from Adobe Ventures, Headline, and Baseline Ventures. CEO Peter Thompson told TechCrunch at the time that annual recurring revenue had grown roughly 5x over the preceding two years, with platform users increasing more than 4x. Named customers included Adobe, A&E Networks, Shopify, BuzzFeed, and Spotify (per TechCrunch, November 2023).
At IBC 2025, LucidLink introduced TeamCache—a shared on-site caching system that streams data once from the cloud and serves subsequent local users at LAN speed—alongside enterprise features including SCIM user provisioning, SAML SSO integration, and a Windows service mode for headless render farms (per LucidLink blog, September 2025). The competitive landscape now includes EditShare's FLEX Cloud on AWS, Storj's distributed object storage with cunoFS mounting technology following its PetaGene acquisition (per Storj blog, 2024), and newer entrants Aspect and Shade, both offering mountable cloud storage with on-demand file streaming for media production.
Read full article at lucidlink.com
Enjoy our coverage?
Add StreamingMeme as a preferred source on Google to see more of our streaming news at the top of your Search results.
Add as preferred source