SEC commissioner says ESPN pricing is below market
The SEC commissioner stated that the SEC's media rights deal is currently undervalued in the marketplace. This sentiment echoes a belief also held by the NFL regarding its own media rights agreements.
Key Takeaways
- The SEC commissioner said the conference’s media rights deal is undervalued in the current marketplace.
- ESPN is the named counterparty in the SEC’s media rights deal being criticized.
- The SEC’s complaint mirrors the NFL’s view that its own media rights agreements are also undervalued.
Why It Matters
The immediate implication is straightforward: the SEC is publicly signaling that its current media rights pricing does not reflect market value. That puts pressure on ESPN in a broader rights conversation that now includes both the SEC and the NFL, two of the most important sports properties in streaming and TV distribution. The article gives one clear signal to watch next: whether the SEC moves from calling the deal below market rate to negotiating a revised media rights agreement with ESPN.
Read full article at msn.com
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