State broadcasters pressure Congress to keep sports on broadcast TV
Fifty state broadcasters associations, alongside those representing Washington D.C. and Puerto Rico, have unanimously passed a resolution urging U.S. legislators to maintain live sports broadcasts on traditional broadcast television. This action signifies a collective effort by state broadcasting groups to influence policy regarding content distribution, specifically for key sports programming.
Key Takeaways
- All 50 state broadcasters associations backed the resolution unanimously.
- Associations representing Washington, D.C. and Puerto Rico also joined the vote.
- The resolution asks U.S. legislators to keep live sports on traditional broadcast television.
- The policy push centers on live sports, one of the most valuable forms of TV content.
Why It Matters
This is a coordinated lobbying effort from every state broadcasters association, which signals how sensitive live sports distribution has become for traditional TV. The immediate issue is legislative pressure on where major sports programming can appear, with broadcasters arguing for broadcast TV retention. The broader ecosystem angle is distribution control: live sports remain a key anchor for broadcast platforms in a streaming-fragmented market. What to watch next is whether lawmakers respond with any proposed language or hearings tied to broadcast carriage of sports.
Read full article at rbr.com
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