Prasar Bharati opens 99th DD Free Dish MPEG-4 slot auction
Prasar Bharati is conducting its 99th e-auction to allocate vacant MPEG-4 slots for the DD Free Dish platform, inviting bids for mid-year allocation. This auction aims to fill available slots on the free-to-air direct-to-home service in India.
Key Takeaways
- This is Prasar Bharati’s 99th e-auction for DD Free Dish MPEG-4 slots.
- The auction covers vacant MPEG-4 slots on the DD Free Dish platform.
- The process is a mid-year allocation for India’s free-to-air direct-to-home service.
Why It Matters
This is a live allocation mechanism for DD Free Dish capacity, not a one-off announcement. Filling vacant MPEG-4 slots keeps the platform’s channel roster moving through a formal auction process, which matters for broadcasters seeking distribution on India’s free-to-air DTH service. The story also shows Prasar Bharati continuing to use e-auctions for slot allocation rather than ad hoc assignments. What to watch next: which channels win the vacant MPEG-4 slots in the 99th auction and how many slots are actually filled.
Read full article at exchange4media.com
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