NFL’s free-TV claim drops to 33% for fans
An article published by Sportico clarifies that the NFL's claim of 87% of its games being available via free, over-the-air TV is misleading for the average fan. The actual percentage for NFL fans is closer to 33% when considering various streaming and broadcast rights. The piece aims to provide a more accurate perspective on NFL game accessibility.
Key Takeaways
- The NFL says 87% of its games are available on free, over-the-air TV, but Sportico says that figure is misleading.
- When measured from the perspective of the average fan, the accessible share is closer to 33%.
- The discrepancy comes from how streaming and broadcast rights are counted, not from the headline 87% figure itself.
Why It Matters
For viewers, the immediate takeaway is that the NFL’s accessibility pitch overstates how many games an average fan can actually watch on free TV. For the streaming ecosystem, the article highlights how rights accounting can make league reach look broader than it feels in practice, especially when streaming and broadcast packages are mixed together. The specific signal to watch is whether the NFL continues using the 87% figure in future media-rights messaging, versus a fan-centered metric like the 33% estimate.
Read full article at msn.com
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