NetOn.Live LiveOS production updates add Avid integration and template designer

The integration between LiveOS and Avid MediaCentral addresses a critical bottleneck in live-to-post workflows by allowing editors to access growing files immediately. By automating complex system configurations through the new template designer, NetOn.Live reduces the engineering overhead typically required for software-defined production shifts. This move aligns with the broader industry transition toward the Dynamic Media Facility reference architecture, ensuring interoperability across provider-independent cloud environments and on-premises hardware. As broadcasters seek more agile deployment models, the support for EBU HTML Graphics and multiple media transport protocols like ST 2110 and NDI becomes a baseline requirement. Watch for how these automation tools impact deployment timelines for tier-one sports broadcasters at IBC2026.

Avid has been expanding its MediaCentral ecosystem to accommodate third-party orchestration platforms, signaling openness to integration partners like NetOn.Live. At the 2026 NAB Show, Avid demonstrated how Avid Content Core connects planning, production, and publishing across MediaCentral, Wolftech News, iNEWS, Avid NEXIS and Stream IO, enabling news organizations to produce and deliver content within a single coordinated workflow across multiple digital and linear platforms. This API-first, open-platform approach aligns with what NetOn.Live is delivering through its native MediaCentral connector, which automates ingest into AVID NEXIS storage without manual intervention. The broader trend of media asset management platforms opening APIs to orchestration layers reflects a shift away from monolithic facility designs toward composable architectures.

On the business and cloud strategy side, Avid is deepening its commitment to hybrid and cloud-native deployments. In April 2026, Avid debuted Avid Content Core running on AWS, providing a cloud-native foundation for connected media workflows, while also renewing its focus on Avid NEXIS and Avid Media Composer on AWS. The company said the collaboration with AWS reflects the MovieLabs 2030 Vision, where cloud, automation, security, and data form the backbone of modern storytelling. Avid CEO Wellford Dillard described the company as an intelligence layer for professional media combining workflow expertise with AI-powered automation and agentic capabilities. This cloud pivot creates a natural integration surface for orchestration tools like LiveOS that automate system configuration across on-premises and cloud environments.

On the technical side, Avid's Content Core platform introduces AI-enabled content intelligence capabilities that complement the automation NetOn.Live provides at the infrastructure layer. Avid's Content Core includes AI-powered semantic search across newsroom systems, creative tools, and media storage, along with AI-assisted workflows that automate repetitive tasks while keeping teams in control. These capabilities debuted at NAB Show New York in October 2025 and have since expanded commercially. For live production platforms like LiveOS that handle system configuration and transport orchestration, the combination of Avid's content intelligence layer with NetOn.Live's infrastructure automation represents a complementary stack where each vendor addresses a different tier of the production workflow.