Gilbert Arenas challenges NBC’s 9.2 million Spurs-Thunder viewership
NBA star Gilbert Arenas publicly questioned NBC's reported viewership numbers for Game 1 of the Western Conference Finals between the San Antonio Spurs and Oklahoma City Thunder. NBC announced that the game averaged 9.2 million viewers across NBC and Peacock, peaking at 12 million during double overtime, a claim Arenas disputes.
Key Takeaways
- NBC said Spurs-Thunder Game 1 averaged 9.2 million viewers across NBC and Peacock.
- The audience peaked at 12 million during double overtime, according to NBC.
- Gilbert Arenas publicly disputed NBC’s interpretation of the viewership figure.
- The game was Game 1 of the Western Conference Finals between the San Antonio Spurs and Oklahoma City Thunder.
Why It Matters
NBC’s 9.2 million average and 12 million peak are the specific numbers now under public scrutiny, which puts measurement interpretation in the spotlight rather than just raw reach. For the streaming stack, the cross-platform total across NBC and Peacock shows how broadcast and streaming audiences are being presented together. What to watch next is whether NBC or Peacock provides any follow-up explanation of how the 9.2 million average was calculated.
Read full article at msn.com
Enjoy our coverage?
Add StreamingMeme as a preferred source on Google to see more of our streaming news at the top of your Search results.
Add as preferred source