MPA asks FCC to keep current vMVPD rules in place
The MPA (Motion Picture Association) has urged the FCC to maintain current regulations regarding virtual multichannel video programming distributors (vMVPDs). The request highlights the vMVPDs' role in providing consumer access to linear television and ensuring fair competition in the video streaming market.
Key Takeaways
- The Motion Picture Association urged the FCC to maintain current vMVPD regulations.
- MPA framed vMVPDs as a consumer access point for linear television.
- The filing tied vMVPD rules to fair competition in the video streaming market.
- The issue falls under the FCC’s regulatory oversight of virtual multichannel video programming distributors.
Why It Matters
The immediate implication is that MPA wants the FCC to leave the current vMVPD framework unchanged, preserving the regulatory status quo for services that distribute linear TV over the internet. That matters across the streaming stack because vMVPDs sit between traditional channel bundles and pure streaming apps, and MPA is explicitly linking them to consumer access and fair competition. The next signal to watch is the FCC’s response to that request and whether it opens any proceeding or updates its vMVPD rules.
Read full article at newsletter.smartbrief.com
Enjoy our coverage?
Add StreamingMeme as a preferred source on Google to see more of our streaming news at the top of your Search results.
Add as preferred source