The IEEE has honored Benjamin Bross, Jens-Rainer Ohm, and Gary J. Sullivan for their leadership in developing the HEVC (H.265) video coding standard. The standard, which provides a 50% bit rate reduction over AVC, is now utilized in over 96% of consumer video products and supports global streaming and broadcast infrastructure.
The recognition of these architects highlights the technical foundation that allows streaming services to scale while managing bandwidth costs. By achieving a 50% efficiency gain over AVC, HEVC has become the essential infrastructure for high-bandwidth features like 4K and HDR that consumers now expect as baseline offerings. This near-universal adoption across 96% of devices reduces fragmentation for engineers, allowing for more streamlined encoding workflows across global markets. As video data now accounts for 80% of all internet traffic, the industry's reliance on this compression efficiency is absolute. Watch for whether emerging codecs like VVC can achieve similar hardware penetration levels to eventually succeed the current H.265 dominance.
As global regulators increasingly scrutinize the digital ecosystem, cloud egress fee waivers remain a point of contention for infrastructure costs, even as compression standards like HEVC help mitigate the underlying data volume challenges. The EU proposes new European standardisation system to further accelerate technical development across the continent.
The IEEE has honored Benjamin Bross, Jens-Rainer Ohm, and Gary J. Sullivan for their development of the HEVC video coding standard. Now utilized in 96% of consumer video products, HEVC provides a 50% bit rate reduction over AVC, enabling high-bandwidth features like 4K and HDR for global streaming services.
The IEEE recognized Benjamin Bross, Jens-Rainer Ohm, and Gary J. Sullivan for their leadership in developing the HEVC video coding standard.
HEVC provides a 50% bit rate reduction compared to its predecessor, AVC, allowing for more efficient streaming of high-bandwidth content like 4K UHD and HDR.
As of April 2026, HEVC is utilized in 96% of consumer video products, with playback capability integrated into 2.3 billion devices annually, including 90% of modern televisions and mobile handsets.
Yes, NASA has expanded the use of the HEVC standard to extraterrestrial applications, specifically for the Artemis II crewed lunar mission.
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