GB Labs targets broadcast teams with hybrid cloud video storage
GB Labs highlights its hybrid workflow solutions tailored for broadcasting, emphasizing secure cloud storage capabilities for video editing teams globally. The announcement focuses on the company's offerings for streamlined media production and post-production. It positions these solutions as a new norm in broadcasting.
Key Takeaways
- GB Labs is focused on hybrid workflow solutions for broadcasting.
- The offering includes secure cloud storage for video editing teams worldwide.
- The workflow is aimed at streamlining media production and post-production.
- GB Labs describes hybrid production models as the new norm in broadcasting.
Why It Matters
GB Labs is tying broadcasting workflows to secure cloud storage, which points to hybrid production becoming part of the core video-editing stack rather than a one-off workaround. The competitive angle is straightforward: the company is positioning its tools around distributed teams and post-production, where storage access and workflow coordination matter most. For StreamingMeme readers, the key signal to watch is whether GB Labs expands beyond this broad positioning into named workflow components, integrations, or deployment details for global editing teams.
Read full article at gblabs.com
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