Hidden Background Video Ads Slow Smart TVs, Impacting Performance
Smart TV users are reporting that devices are playing hidden video advertisements in the background, which is significantly impairing device performance. This issue highlights how unwanted ad processes can negatively affect device functionality and user experience on smart TVs.
Key Takeaways
- Smart TVs are reportedly playing video ads in the background without user knowledge.
- These hidden ad processes significantly degrade smart TV device performance and user experience.
- Disabling the background ad functionality resolves the reported slowdowns on affected smart TVs.
Why It Matters
The discovery of smart TVs running hidden video ads in the background highlights a direct, negative impact on device performance and user experience. This practice, if widespread, forces consumers to choose between device functionality and potential ad revenue for manufacturers, eroding trust. It underscores the extent to which monetization strategies are being integrated into hardware at the expense of end-user experience. Industry players should monitor user feedback on device performance and transparency around background processes, as manufacturers may face increased scrutiny or pushback regarding default ad settings and their impact on hardware utility.
Read full article at makeuseof.com
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