Dutch Core is expanding its global distribution, particularly targeting the South American market with its diverse content catalog. The company is exploring the use of AI dubbing into Spanish to enhance accessibility and reach new audiences. This initiative aims to adapt to streaming-first models and reconnect with partners.
The push for AI dubbing, as discussed by Dutch CORE, aligns with broader industry trends in content localization. In November 2025, DubHub announced a collaboration with Tuvalu Media, Avrotros, and OD Media to produce AI-dubbed versions of the Dutch teen series "The First Years" for global audiences, aiming to surpass one billion cumulative views on YouTube (DubHub, November 2025). This initiative highlights the growing confidence in AI's ability to localize content efficiently for international distribution. AI dubbing solutions, such as those offered by Inworld AI, are enabling content creators to clone voices cross-lingually across multiple languages, preserving timbre and pacing, and accelerating content delivery to diverse markets (Inworld AI, 2026). This technology allows for simultaneous release across target languages, bypassing traditional sequential dubbing workflows. As distributors like Dutch CORE seek to adapt to streaming-first models and engage with international partners, the adoption of AI dubbing offers a method to scale content accessibility rapidly without compromising the original performance.
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