Disney Considers Banning Monetized Live Streams After 'Swatting' Incident
Disney is reportedly considering a ban or strict limits on profit-driven live streaming at its U.S. theme parks, a discussion prompted by a recent "swatting" incident involving a streamer at Disneyland. The potential restrictions target influencers generating revenue through donations, advertising, or live shopping, and follow visitor complaints about disruption and privacy. While no official statement has been made for U.S. parks, Disney's international parks in Tokyo and Paris have already implemented similar restrictions on commercial or disruptive filming.
Key Takeaways
- The policy review was prompted by a March 'swatting' incident involving a live streamer at Disneyland in Anaheim.
- The potential restrictions specifically target profit-driven broadcasts generating revenue from donations, advertising, or live shopping—not general visitor filming.
- Disney's international parks, including Tokyo Disneyland and Disneyland Paris, have already implemented rules that restrict commercial or disruptive filming.
- An enforcement challenge remains in distinguishing between personal smartphone videos and for-profit streams without identifiable broadcasting equipment.
Why It Matters
This move highlights the growing tension between physical venues and the creator economy. While Disney previously benefited from the free publicity of influencers, safety incidents and visitor complaints are forcing a re-evaluation of on-site content monetization. The potential U.S. policy would align with existing rules at its Tokyo and Paris parks, suggesting a more standardized global approach to managing the live streaming economy's impact on guest experience. Watch for an official policy statement and the specific language used to define 'commercial activity,' as this will determine the scope of enforcement.
Read full article at asiae.co.kr
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