Automobile Barcelona

Held each May in Barcelona, this edition transforms the city into a showcase of automotive innovation, from EVs and autonomous mobility tech to design workshops and theatrical experiences like “Movie Machines” and Motorsport simulators. It features complex displays, including IED Barcelona’s “Talent Time x IED” live sketching workshops, offering visitors insight into the creative processes behind car design. . Automobile Barcelona leverages hands-on experiences—like Test Drive zones for hybrids and EVs, immersive exhibitions, and interactive modules—to help both consumers and industry professionals understand future mobility first-hand. Its eclectic program combines thrill (racing simulators, classic Movie Machines) with cutting-edge content (autonomous vehicle showcases, design labs). For OEMs, startups, and policymakers, the show is not just a branded exhibit—it’s a dynamic platform to connect, test, and tell the story of tomorrow’s mobility in Europe’s historic automotive capital. The TV Events Hub is powered by Broadcast Projects — supporting media tech vendors with communication, commercial strategy, and leadership development. Explore our resources, including trade show preparation, press release distribution, and the annual IBC & NAB Party & Event Lists: www.broadcastprojects.com