Universal Ads in the news

1. Sep 16Accesswire: Topsort launches Universal Ads for commerce media on CTV and streaming

   Also covered by: Accesswire

2. Aug 27MarTech Cube: Comcast's Universal Ads partners with Tracer for unified data analytics
3. Aug 13PPC Land: Lifesight report claims CTV exposure drives 22.3% lift in paid search
4. Jul 31AdTech Radar: Universal Ads integrates mobile measurement partners into self-serve CTV platform
5. Jul 23The Trade Desk: Walmart acquires Vibe.co for $1.4B to expand SMB CTV advertising
6. Jul 23PPC Land: Peacock reports first quarterly profit of $189M as subscribers reach 48M
7. Jun 22mediapost: Fox launches agentic AdStudio platform to automate linear and streaming transactions
8. May 27Digiday: Universal Ads must pass the pizza test if it’s to steal ad dollars from social
9. May 5RBR: Universal Ads Adds Koddi As A Connected TV Partner
10. Apr 28MarTech Cube: Universal Ads Brings Self-Service Linear TV to Advertisers
11. Mar 26WorkMagic: Q1 Performance Integration Rollout: Achieving Unified Measurement Across CTV and Marketplaces
12. Mar 16Karen Babcock: The next era of TV belongs to those who can unify it. And we can.
13. Dec 12Naveen kumar reddy Guntaka: Five Publishers Join Universal Ads, Transforming TV Advertising Landscape
14. Dec 11Business Wire: Universal Ads Welcomes New Major Publishers to the Universal Audience Network, Unlocking Even More Premium Streaming Content for Social-First Brands
15. Jun 24CSi Magazine: Comcast's Universal Ads launches in UK via alliance with major broadcasters

    Also covered by: The Current, Advanced Television

16. May 14adweek: Koddi and Comcast's Universal Ads Ink Deal to Target Streaming Ads With Commerce Data

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