Yospace is a leading provider of server-side ad insertion (SSAI) technology that enables broadcasters, network operators, and streaming providers to monetize live and on-demand video with one-to-one addressable ads at scale. The company has been in live production for over a decade, powering more than 8 billion ad stitches per month across four continents, and was a pioneer in live SSAI with the first public proof of concept in 2011. Its platform serves as a trusted interface between streaming engineering and adtech, delivering premium-quality television advertising while providing reliable measurement. Yospace has been recognized as the world’s most trusted ad insertion platform and was acquired by RTL Group in January 2019, further solidifying its position in the market.
Norwegian broadcaster TV 2 has engaged Yospace to deploy server-side ad insertion (SSAI) across its TV 2 Play streaming service. This deployment aims to support the broadcaster's transition to a hybrid ad-supported business model for both VOD and live content.
Yospace has announced a slate of new toolsets for NAB Show 2025, including server-guided ad insertion (SGAI), an orchestration dashboard for live events, and client-guided ad measurement. The company is also highlighting technical partnerships with Bitmovin, castLabs, Capella Systems, and Akamai to showcase improved monetization workflows.
Stitching ads into the stream server-side to give commercial breaks a seamless TV-like user experience.
Yospace has introduced prebidding functionality for server-side ad insertion in live streams to replicate header bidding benefits for broadcast environments. The system allows ad decision servers to view advertiser CPMs and content metadata in real-time to optimize ad pod value and placement.
Yospace's head of solutions architecture evaluates the technical challenges and overhead associated with implementing server-side ad insertion (SSAI) for MPEG-DASH. The analysis highlights structural complexities in the MPEG-DASH manifest compared to HLS and suggests that HLS with CMAF may serve as a more efficient alternative for multi-platform ad insertion.
Yospace reports scaling its server-side ad insertion (SSAI) platform to manage 3.2 million concurrent users during live sports events. The company outlines a prefetch methodology designed to resolve the technical tension between low-latency streaming requirements and the processing demands of programmatic ad bidding.
Yospace and Capella Systems have collaborated to create a pre-integrated solution that combines server-side ad insertion with live encoder management for pop-up events. By integrating Yospace's Orchestrator module with Capella's Cambria Stream and Ad Break Control, the partnership aims to help broadcasters improve operational efficiency and maximize ad revenue for live sports coverage.
Channel 4 has renewed its multi-year partnership with Yospace to continue using its server-side ad insertion (SSAI) technology for live-streamed advertising. The deal supports the broadcaster's digital-first strategy by enabling addressable advertising across mobile, web, and various CTV platforms.
Yospace has joined the Akamai Qualified Compute Partner Program to make its server-side ad insertion (SSAI) technology available for deployment on Akamai Connected Cloud. The partnership enables streaming operators to leverage Akamai's distributed infrastructure to implement addressable advertising at scale.
Yospace provides a comparative technical analysis of Client-Side, Server-Side, and Server-Guided Ad Insertion (SGAI) methods for streaming platforms. The article highlights the operational trade-offs of each approach and emphasizes that prefetch strategies and supplementary measurement tools like CMCDv2 are necessary to maintain effective ad scaling.
Yospace reported processing 11.6 billion one-to-one addressable advertisements in a single month, marking a 35% year-over-year increase. The company cites consistent ad loads and rising CTV viewership as primary drivers, and is scaling infrastructure in anticipation of the 2026 FIFA World Cup.
