VideoAmp is a media measurement company that leverages currency-grade big data to provide advanced audiences and cross-platform planning, optimization, and measurement solutions. The company differentiates itself by enabling advertisers to achieve better ROI and media sellers to increase inventory value through a unified currency solution. Notably, VideoAmp closed 2024 with $3 billion in currency transactions and achieved full Joint Industry Committee (JIC) certification, demonstrating industry-wide adoption. Its solutions have been adopted by 11 agency groups and over 1,000 advertisers, with 98% coverage of the TV publisher ecosystem.
VALID™ tells you who they are, and how your media performed.
Craft efficient video plans and engage target audiences at the ideal frequency across screens.
Evaluate cross-platform media performance based on the audiences and outcomes that matter most to your business.
Embed VideoAmp’s cross-platform planning, measurement and optimization tools into your workflows through direct API integrations, user-friendly dashboards and AI-powered reporting built for everyone who needs it, not just the data teams.
